(2019) 'Leadership Style of Richard Branson'. 278 278 556 556 556 556 556 556 556 556 556 556 278 278 0 0 This is evident from his decision to venture into businesses that operate in different economic sectors. As a leader, he wants people to feel the same way, so he motivates them to become the best versions of themselves. To be the Best Source of Business Strategy & Analysis. New York: Penguin Publishing Group. /Type /Font << Dan Schawbel is a speaker and best-selling author. For example, he recruits anindividual person for individual jobs. Pros and Cons of the Democratic Leadership Style, How to Start Implementing Democratic Leadership at Work, transactional leadership and transformational leadership. Differences between Credit Card and Debit Card, 12 Important Considerations for Buying a Home in Navarre. Leaders should give motivation to their employees by doing things that will give inspiration to others, encourage, and lead them to attain success of the goals in the organization. This is done with the understanding that the best ideas deliver the best outcome for an organization. People like Richard Branson and Herb Kelleher, are more concerned about creating a winning team. This means that time is wasted in attempting to articulate the ideas developed by employees with a practical solution for the success of an organization. "The Leadership of Richard Branson." Employees come first. This means that Richard Branson communicates his vision of business to all people in the effort to garner their views. He was unhappy with the customer service of British Airways. When a leader invites diverse opinions among employees, he or she creates a feeling of shared leadership which further enriches the ultimate decision-making process through the availability of more ideas. The Ascender was created in 2021 by Highrise to connect professionnals & improve knowledge sharing in the field of business oriented coaching. He has mastered the art of communication. Listening enables us to learn from each other, from the marketplace, and from the mistake that must be made in order to get anywhere that is original and disruptive. While talking with Forbes, he claimed that learning and leadership skills go hand in hand. /Ascent 905 Veritone vs C3.AI: Which Is Better AI Stock. He is successful in building 400 companies under the brand name of Virgin. His risk taking and visionary nature will ensure that his companies explore sectors that other companies are afraid of exploring. Evidence of his leadership permeating a company can be seen by just about any Virgin Atlantic passenger, who is likely to have received a warm and welcoming customer experience when checking in or up in the skies. /LastChar 121 This inadvertently can result in other team members feeling less appreciated. In addition, more skills increase the availability and accessibility of opportunities in the labor market. StudyCorgi. You may opt-out by. In fact, he is a transformational leader. The difference is that in the latter, compared to the democratic approach, the leader has the final after listening to everyone's viewpoints. Branson doesnt have all of the skills needed to make his visions come true. Job promotion is one of the ways that employees use to get higher remuneration (Mills et. One of his most important leadership traits is vision. In this extent, I agree that Richard Branson is indeed a global leader. 8 0 obj Richard Branson is one of the most iconic figures in the world today. Oops! /FirstChar 32 He searches for the best person for a specific type of joband recruits him/her. Richard Branson, the founder of the Virgin Group, is an excellent example of that. In addition, his passion for environmental conservation makes him a global leader. 6. The Virginia Group is well aware that, in case it encounters situations that make people run away, and yet they are well remunerated, there must be an ample reason why this happens. While he might set a projects goal and offer his team guidance, he expects them to do the work required to get there. Advantages. x}X6WHF`~XK,{}|M g/v=ap$*+38"Mne]2DR2k'2w'ZQTCQm`S"S|a"dZEihY0hx$ (x;q TA0e0Nta\o9/&L["gq_]8Bi-,t}%%r2E**3~5\`VL$IA(bT&" I make a point of employing people and teams who do what I cant do, or dont want to do, and bring positive energy and ultimately a sense of fun to the grueling hours, highs and lows.. This refers to a highly interactive style of leadership where employees are motivated and empowered to reach the goals of the organisation (Grasmick, 2012). Richard Branson is an English investor, entrepreneur, businessman, author and philanthropist who founded the Virgin Group, which includes more than 400 companies that operate in various economic sectors (Branson, 2014). It cultivates a culture of Best Ideas wins.. Two heads are better than one. /FontDescriptor 5 0 R And that ability to engage with people and take them with him on the most challenging of business journeys he says is down to his mother, Eve Branson. Employees work in clusters through a flat organizational structure to accomplish set objectives.. View Richard Branson and his leadership style.docx from PROJECT MA BULM 758B at University of Maryland. As an organization, the Virgin Group has been of great interest to the public and business experts worldwide, especially given Richard Branson's creative leadership style in running and growing the enterprise. Its done on gut feeling, especially if I can see that they are taking the mickey out of the consumer., Business opportunities are like buses, theres always another one coming.. /AvgWidth 479 She is an avid reader and writer of Business and CEO Magazines and a rigorous follower of Business Leaders. Sir Richard Branson has turned himself into a walking, talking Virgin logo. 2. And his book, "The Virgin Way: Everything I Know. Thats how Virgin is run. Finally, delegating duties will give him more time to do other things that will make him a better leader. From this success, it is evident that his strategies of success can be deployed by organizations seeking to gain large growth through the utilization of employees as the source of competitive advantage. Finally, he uses his skills to coach his workers, communicate his decisions, and connect with employees. Richard Branson applies a democratic leadership style. These hugely successful businessmen and women are focused on results and are more likely to use inclusive leadership styles. This can make the democratic process chaotic. /StemV 78 6 0 obj It's about being true to yourself, your ideas and focusing on the essentials." "As much as you need a strong personality to build a business from scratch, you also must understand the art of delegation. Role models possess a number of qualities such as caring for others and setting ample examples to the followers. I believe leading from the front is a great way to help encourage good team spirit.. Being the founder of Virgin does not make one the most successful person rather adapt to the current times makes one a successful leader. Communication is central to the success of the Virginia Group. While hiring, at first he checks the weakness of that person. This leadership style empowers team members as they feel their decisions impact an organization.. By coping up with the new environment . He has confidence in his own work. The success of the conglomerate is proof enough that Branson possesses the ability to unite employees around a common vision and mission. At Virgin, Branson has created a channel of open communication whose aim is to connect the management with employees and streamline business processes. He is a highly confident person. Virgin Group owns about 400 companies. He is a global leader because of his impact on the global economy and his efforts to bring peace in the world. Inclusive leadership promotes employee engagement, increases job satisfaction, promotes innovative ideas, and ensures that the leader retains authority. We utilize security vendors that protect and Richard Branson can easily learn about different types of personality and their expertise. Richard Branson models for leadership seek to keep employees motivated in several ways among them being delegation of responsibilities and adoption of a democratic leadership style. Branson is as popular as any Hollywood star. Your email address will not be published. There are no rules. Richard Branson Leadership Style Analysis 2022-11-18 Richard branson management style Rating: 9,8/10 1058 reviews Richard Branson is a British entrepreneur and founder of the Virgin Group, which consists of more than 400 companies in various industries including music, telecommunications, and transportation. What did you learn from them early on that helped you develop your branding strategy? Only the best people can reach the highest point of the career path as competition for the leadership jobs became very very competitive. 2020. For example: Phase one: Set the rules of engagements and obtain feedback from all members if they are comfortable, Phase two: Brainstorming session where each member is allowed to explain their viewpoint without any interruption, Phase three: Members narrow down the best ideas, Phase four: Deciding on the best idea. Sir Richard Branson is the sixth wealthiest citizen of the United Kingdom. Laughter: My number one rule in business, and in life, is to enjoy what you do. Say Yes to Everything:Richard Branson has the attitude called Screw it, lets do it. Personality before CV. Branson's leadership style also believes in marketing anywhere and everywhere. Democratic leadership ensures all employees on the team are heard because they can freely express their opinions, and provide inputs for important decisions that affect them. Some of Virgin Groups constituent ventures that are highly successful include Virgin Atlantic, Virgin Galactic, Virgin Mobile, and Virgin Media (Branson, 2014). Richard Branson believes in thinking different. References: Need a custom Report sample written from scratch by Adaptability skill helped him to grow his business and fame faster. Leadership comes in different flavors applied to meet goals. Based on the current performance of a leader, individuals stand a better chance of predicting the kind of leader one would be in the future. /Producer (PDF-XChange Printer 2012 \(5.5 build 311\) [Windows 8 Enterprise x64 \(Build 9200\)]) Innovation is one of the sources of Virgin Groups competitive advantage. Inspiring, isnt it ? Richard Brandson applies transformational leadership. Schawbel:From the beginning, how often would you research what your competitors were doing? He constantly sets lofty goals for his companies. In his interview with Dan Schawbel, he revealed that he never learned any rule in the first place and therefore he can be called a rule breaker. His heart-warming approach unifies people and capitalism in a way Ive never seen attempted before. December 29, 2020. https://studycorgi.com/the-leadership-of-richard-branson/. Be visible, note down what you hear and youll be surprised how much you learn, Richard Branson advised. Indeed, Bransons leadership is unique in several ways. They have the ability to listen to their employees. Honesty is Prioritized in Democratic Leadership. The Virgin Group is one of the worlds most recognized and respected brands, with over 400 companies. Later he started his own Airways service Virgin Airways. In this line of argument, Richard Branson considers leadership as a means of making things happen because they are planned to happen. Connect with him onLinkedIn. June 17, 2019. https://ivypanda.com/essays/leadership-style-of-richard-branson/. Richard Branson is well known for applying a fun, friendly and anti-establishment business environment wherein no rules or regulations hold the ability of the employees to perform well and enjoy their workplace. Few of his renounced projects are Youth culture magazine The Student, Virgin Airways, Virgin Records, and Virgin Radio. He thinks each person should be given responsibility according to his/her own interest and expertise. Dan Schawbel: How would you describe your leadership style? Richard Branson believes that a leader, being a team builder, should create teams or develop a cultural trend in an organization that will be suitable for all employees through reduction of disagreements. Therefore, he is able to break the hierarchical systems of communication. Such a culture is detrimental to the long-term success of an organization or company. This form of shared leadership relies on distributing responsibility among team members. Being a business person, he is also an investor and philanthropist. You may opt-out by. IvyPanda. The group has grown rapidly because of his exceptional leadership to include more than 400 companies that operate in different economic sectors. This means that a leader should have the ability to develop teamwork to enhance employees' motivation. * Hyperlink the URL after pasting it to your document, Sikorsky Companys Repeatability and Reproducibility, The Process of Conducting a Dismissal Meeting, Microsoft Company in the B2B Marketing Environment, Equality and Increased Participation of Women in Work, Exxon Mobil Companys Sustainable Safety Culture, Our site uses cookies. Bransons phenomenal communication skills have enabled him to motivate employees, unite them under a common vision and mission, find and retain capable individuals, and unite the leaders of different companies to work together towards a common goal (Dearlove, 2007). These are piloting, direct, scheduling, and managing (Lussier & Achua, 2004). Motivated and inspired employees work harder and smarter because of the existence of a common purpose to pursue (Sosik & Jung, 2012). . Whether in a multinational or a small business, the leadership style selected should inspire and foster a harmonious working environment. Instead, his leadership style comes from his personality and learning from his own mistakes. I caught up with Sir Richard Branson, as he was releasing his latest book,The Virgin Way: Everything I Know AboutLeadership. Democratic Leadership can Lead to a Culture of not Taking Responsibility. Each person holds different types of leadership personality which make him successful. Lussier, R., & Achua, C. (2004). Thats a very Virgin trait. Effective leaders encourage team participation and group discussions. Too much credit goes to me for what we have achieved at Virgin but the successes happen from working and learning with some of the worlds most inspiring and inspired people. Branson, R. (2014). 2019. In order to lead a group as huge as Virgin, it is important for Branson to possess exceptional communication skills. Employee motivation is one of the most important aspects of achieving success in an organization because motivated employees are highly productive, satisfied with their jobs, and focused (Mills, Bratton& Forshaw, 2006). , In Democratic leadership, members of a group are actively involved in the decision-making process that mirrors a democratic process. Richard Branson Leadership Quotes "To me, business isn't about wearing suits or pleasing stockholders. IvyPanda. As a leader, you should always be listening. He never received a degree in management and, yet, is globally known as one of the most influential leaders for his unique style and strategies. Premium on transparency and open communication, Promotes group discussions leading to creative solutions, Leaders share the company's vision with members and ask for feedback. He is an English businessman and a venture capitalist. This quote is explained further in the following article: Foundation for great customer care: Employees first, customers second. (Kavchik, I, 2017). Richard Branson's leadership style works for his particular role as visionary and figurehead of his diverse group of companies under the Virgin Group umbrella. I certainly would have failed IQ tests. New York: Taylor & Francis. Richard Branson, the founder of the Virgin Group, is a democratic leader with a participative leadership style. Branson's Democratic leadership style Branson could be an even more effective leader by adopting a democratic leadership style. " Walk the floor, get to know your people ," Branson urged. Web. A leader should skillfully thread the thin line between tapping into the large pool of opinions from team members and giving in to every recommendation to maintain effectiveness., 5. General Electric Company's Sales Boost Recommendations, Role of leadership in Virgin Groups growth, The effectiveness of Bransons communication of company vision, An assessment of Bransons leadership style. Retrieved from https://studycorgi.com/the-leadership-of-richard-branson/, StudyCorgi. << /BaseFont /ArialMT As the team leader, you can now step in either for endorsement, seek further clarification, or ask for more brainstorming., At the end of the process, take time and review all the steps. The author has no position in any of the stocks mentioned. A successful leader recognized and respected brands, with over 400 companies under brand. Himself into a walking, talking Virgin logo his decisions, and in life, is an English and! 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